Bachelor of Business Management-Applied (BBM-Applied) programme is 4-year undergraduate degree in Business Management. The Campus is willing to run the BBM-Applied from academic year 2020 as an autonomous program. The course structure is designed to provide students with world-class education in the fields of Finance, Accounting, Marketing, Operations, Human Resource and other functional business areas. Keeping this matter into consideration, an effort will be made to create awareness among students with respect to culture, environment and challenges of business organization through classroom lectures, assignment, project and presentations, case studies, industrial visits, special workshops, seminars etc. BBM-Applied graduates are expected to develop the following skills after completing the undergraduate degree (BBM-Applied).
- Managerial Skills
- Communication Skills
- Decision Making Skills
- Entrepreneurial Skills
- Problem Solving Skills
BBM-APPLIED PROGRAM’S MISSION AND OBJECTIVES
The mission of LBC's autonomous Bachelor of Business Management (BBM-Applied) Program is to produce middle-level qualified and skilled management professionals to fulfill the middle level managerial positions in the rapidly growing business sectors in national and regional levels.
SPECIFIC OBJECTIVES OF THE BBM-APPLIED PROGRAM
- Develop students’ managerial skills for the effective operations of business.
- Develop students’ understanding of entrepreneurship and innovation, and effective management of business operations in a dynamic business environment.
- Prepare students for professional life to work as business manager and entrepreneur.
- Prepare students to identify the need of the society & help the society to fulfill the social needs
COURSE STRUCTURE
Foundation Courses (39 Credits)
- Business English-I [ENG-201]
- Business English-II [ENG-202]
- Business Mathematics-I [MTH-201]
- Business Mathematics-II [MTH-202]
- Business Statistics [STT-201]
- Introductory Microeconomics [ECO-201]
- Introductory Macroeconomics [ECO-202]
- Psychology [PSY-201]
- Sociology for Business [SOC-201]
- Computer & IT Applications [ITC-201]
- Business Communication[MGT-205]
- IT for Managers [ITC-202]
- Legal Aspect of Business and Technology [MGT-219]
Core Courses (60 Credits)
- Business Management [MGT-201]
- Principles of Small Business Management [MGT-202]
- Business Environment [MGT-203]
- Management Information System [MGT-204]
- Organizational Behaviours [MGT-206]
- Human Resource Management [MGT-207]
- Business Research Methods [MGT-208]
- Entrepreneurship [MGT-209]
- Production and Operations Management [MGT-210]
- Leadership for Development [MGT-211]
- Strategic Management [MGT-212]
- Essentials of Business Finance [FIN-201]
- Financial Management [FIN-202]
- Business Ethics and corporate Governance [MGT-213]
- Fundamentals of Marketing [MKT-201]
- International Trade [MKT-202]
- E-Commerce [ITC-203]
- Financial Accounting-I [ACC-201]
- Financial Accounting-II [ACC-202]
- Managerial Accounting [ACC-203]
Applied Area Courses (9 Credits)
There are 4 applied areas, i.e., finance, accounting, marketing, and management. Students can pursue BBM-Applied courses only in one focus area.
Finance
- Corporate Finance [FIN-203]
- Fundamentals of Investment [FIN-204]
- Stocks and Commodity Market [FIN-205]
- Entrepreneurial Finance and Venture Capital [FIN-206]
- Financial Derivatives [FIN-207]
Accounting
- Contemporary Accounting [ACC-204]
- Essentials of Auditing [ACC-205]
- IT and Computer Accounting [ACC-206]
- Taxation [ACC-207]
- Advanced Financial Accounting [ACC-208]
Marketing
- Service Marketing [MKT-203]
- Rural Marketing [MKT-204]
- Global Marketing [MKT-205]
- Supply Chain and Logistics Management [MKT-206]
- Consumer Behaviour [MKT-207]
Management
- Organizational Development and Change [MGT-214]
- Performance Management [MGT-215]
- Quality Management [MGT-216]
- Innovation Management [MGT-217]
- Event Management [MGT-218]
Elective Courses (6 Credits)
- Compensation Management [ELE- 301]
- Conflict Management [ELE-302]
- Fundamentals of Econometrics [ELE-303]
- Public Relations Management [ELE-304]
- Strategic Human Resource Management [ELE-305]
- Bank Management [ELE-306]
- Management Accounting for Decision Making [ELE-307]
- Tourism and Hospitality Management [ELE-308]
Undergraduate Business Research Project and Internship (Total 6 Credits)
- Undergraduate Research Project Report [PRJ-401]– 3 Credits
- Internship [INT-301]– 3 Credits
